# PumpGTM vs Valley

Canonical URL: https://pumpgtm.com/compare/valley

Valley and PumpGTM both find buyers from signals, check each person's fit, write every message and let your own AI assistant run the work over MCP. Valley sends on LinkedIn, with email on higher plans or as an add-on, while PumpGTM adds X to the same sequence, drafts an answer to every reply and warms up new accounts automatically. Pick Valley if you want deeper per-person research with its sources shown, or signals such as profile viewers and funding rounds.

Published by PumpGTM. Sources checked November 10, 2026. We compare each product's own public pages across seven stages, not hands-on benchmark results. Features and prices vary by plan. "No confirmed coverage" means the public pages we checked do not establish the capability, not that it is unavailable. Check each source and the plan you would buy.

## Every stage, side by side

Statuses: Built in, Partial, Requires another tool, No confirmed coverage.

| Stage | PumpGTM | Valley |
| --- | --- | --- |
| Find buyers | **Built in.** Describe your buyers in plain words and PumpGTM searches 2B+ contact data, or starts from LinkedIn and X post engagement, new X followers and hiring signals. [Product details](https://pumpgtm.com/) | **Built in.** Valley finds prospects from plays built on engagement, hiring, competitor and keyword signals, or from your own lists. [Source](https://www.joinvalley.co/product) |
| Check fit | **Built in.** PumpGTM checks each person against your ideal customer before outreach, shows why they were kept or skipped, and contacts only the people you approve. [Product details](https://pumpgtm.com/) | **Built in.** Valley checks each person against your ideal customer, explains the match, and lets you correct a decision and re-check who belongs in a campaign. [Source](https://www.joinvalley.co/product) |
| Write the messages | **Built in.** PumpGTM drafts your sequence and a personal opening line from the signal each person showed, and nothing sends until you approve it. [Product details](https://pumpgtm.com/mcp) | **Built in.** Valley researches each person and drafts messages in your writing style, which you review, edit and approve before they send. [Source](https://www.joinvalley.co/product) |
| LinkedIn, email and X | **Built in.** LinkedIn, email and X steps run in one sequence from your own accounts, and a reply on any channel cancels the rest. LinkedIn: Built in. Email: Built in. X: Built in. WhatsApp is a beta by request. There are no calls or SMS. [Product details](https://pumpgtm.com/integrations) | **Partial.** Valley sends LinkedIn and email steps in one sequence from your connected accounts, but no X steps. LinkedIn: Built in. Email: Built in. X: No confirmed coverage. [Source](https://www.joinvalley.co/pricing) |
| Account safety | **Built in.** Each LinkedIn account keeps one fixed IP near you, warms up slowly and acts at a human pace inside daily limits, and each mailbox keeps its own daily limit. [Product details](https://pumpgtm.com/blog/is-linkedin-automation-safe-pumpgtm-account-protection) | **No confirmed coverage.** Valley says it keeps your LinkedIn profile safe, but its pages do not describe warm-up, daily limits or pacing. [Source](https://www.joinvalley.co/linkedin-automation) |
| Handle replies | **Built in.** A reply on any channel stops that person's follow-ups and lands in one inbox with a drafted answer for you to approve. [Product details](https://pumpgtm.com/mcp) | **Partial.** Valley stops follow-ups when someone replies and brings replies into one inbox, but drafted answers are not described. [Source](https://www.joinvalley.co/product) |
| Run it from your AI | **Built in.** Claude, ChatGPT, Cursor and other AI clients can find people, write and approve sequences and answer replies through PumpGTM's MCP server, and there is a REST API. [Product details](https://pumpgtm.com/mcp) | **Built in.** Valley has an official MCP server that reads and acts on campaigns, inbox, prospects and lists with approval on writes, plus a REST API. [Source](https://www.joinvalley.co/mcp) |

## What each stage means

1. **Find buyers.** The product itself finds new people to contact, both by searching for a described audience and from at least one live signal such as post engagement, new followers or hiring. Only one of the two, or search through a LinkedIn Sales Navigator subscription, is Partial.
2. **Check fit.** Each found person is checked against your ideal customer before any message goes out, with the reason shown, and you approve or remove them. Filters you set by hand, or a review list without a fit check, is Partial.
3. **Write the messages.** AI drafts the outreach from your offer and each prospect's context (profile, company or signal), and you review it before it sends. Generic AI copy, one AI line or rewriting your text is Partial. Merge-field templates alone do not count.
4. **LinkedIn, email and X.** LinkedIn, email and X steps send from your own accounts inside the product, in one sequence. Each channel is rated on its own, and one or two of the three is Partial.
5. **Account safety.** Every connected sending account is protected automatically with a warm-up for new accounts, daily limits and paced, human-like timing. Only some of these, or limits you set by hand, is Partial.
6. **Handle replies.** A reply stops that person's remaining steps, lands in one inbox you answer from, and comes with an AI-drafted answer. An inbox without drafted answers, or drafts without a shared inbox, is Partial.
7. **Run it from your AI.** Your own AI assistant can do the work (find or add people, start campaigns, read and answer replies) through an official MCP server, and there is a public API. An API alone, or an MCP server that only reads data, is Partial.

## Where each one is stronger

### PumpGTM covers more of the job

- **LinkedIn, email and X.** Valley: Partial. Valley sends LinkedIn and email steps in one sequence from your connected accounts, but no X steps.
- **Account safety.** Valley: No confirmed coverage. Valley says it keeps your LinkedIn profile safe, but its pages do not describe warm-up, daily limits or pacing.
- **Handle replies.** Valley: Partial. Valley stops follow-ups when someone replies and brings replies into one inbox, but drafted answers are not described.

### Valley is stronger at

- Valley researches each person from posts, interviews, podcasts and company news and shows the sources behind the findings. [Source](https://www.joinvalley.co/product)
- Valley finds prospects from LinkedIn profile viewers, job changes and funding rounds, signals PumpGTM does not use. [Source](https://www.joinvalley.co/product)
- Valley learns from positive replies across campaigns to improve the audience and message for the next campaign. [Source](https://www.joinvalley.co/product)

## What you pay to start

|  | PumpGTM | Valley |
| --- | --- | --- |
| Starts at | $75 a month per LinkedIn account | $199 a month per seat |
| Plan | Starter is $75 a month per LinkedIn account after a 7-day free trial, with $0 due today and a card required when the trial starts. Billed yearly, it is $60 a month ($720 a year). Each LinkedIn account comes with an email inbox and an X account. Cancel anytime. [PumpGTM pricing](https://pumpgtm.com/pricing) | Starter is $199 per seat per month billed monthly, or $149 billed quarterly, and covers LinkedIn only. Plus adds email at $299 per seat per month, and email is also sold as an add-on. [Pricing source](https://www.joinvalley.co/pricing) |

## Questions about PumpGTM and Valley

### What is the difference between PumpGTM and Valley?

Valley and PumpGTM both find buyers from signals, check each person's fit, write every message and let your own AI assistant run the work over MCP. Valley sends on LinkedIn, with email on higher plans or as an add-on, while PumpGTM adds X to the same sequence, drafts an answer to every reply and warms up new accounts automatically. Pick Valley if you want deeper per-person research with its sources shown, or signals such as profile viewers and funding rounds.

### How much does Valley cost compared with PumpGTM?

Starter is $199 per seat per month billed monthly, or $149 billed quarterly, and covers LinkedIn only. Plus adds email at $299 per seat per month, and email is also sold as an add-on. Starter is $75 a month per LinkedIn account after a 7-day free trial, with $0 due today and a card required when the trial starts. Billed yearly, it is $60 a month ($720 a year). Each LinkedIn account comes with an email inbox and an X account. Cancel anytime.

### Where is Valley stronger than PumpGTM?

Valley researches each person from posts, interviews, podcasts and company news and shows the sources behind the findings. Valley finds prospects from LinkedIn profile viewers, job changes and funding rounds, signals PumpGTM does not use. Valley learns from positive replies across campaigns to improve the audience and message for the next campaign.

### Can my AI assistant run PumpGTM and Valley?

Claude, ChatGPT, Cursor and other AI clients can find people, write and approve sequences and answer replies through PumpGTM's MCP server, and there is a REST API. Valley has an official MCP server that reads and acts on campaigns, inbox, prospects and lists with approval on writes, plus a REST API.

## Next step

Enter your website to build your sales plan. Review the people and the messages before anything sends. [Build my sales plan](https://pumpgtm.com/start)

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