PumpGTM Research
What actually moves B2B outbound?
We study that question with our own production data. Each report states its question, its data and its methods, reports every comparison including the ones we lose, and ships the code and aggregate data so you can check the numbers. These are first-party reports by an interested party and are not peer reviewed.
Papers and benchmarks
November 9, 2026 · Technical report · v1.0
Who you reach and who writes: first-party evidence on targeting and message authorship in AI-assisted B2B outbound
People who engaged with a related post accepted LinkedIn requests at 57% against 20% for searched lists (126 prospects, 7 workspaces). PumpGTM's writer and general-purpose AI assistants tied on replies.
127,551 prospect records · 723 customer workspaces · 3 studies