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PumpGTM guides

Field notes and practical guides to finding buyers, writing useful messages, and turning conversations into sales.

Physical GTMOutbound

I'm sending cakes to 10 dev tool companies (and how to add a cake to any outbound sequence)

Physical GTM means sending a real gift as one step of your outbound. I picked the 10 dev tool companies I most want as customers, and each is getting emails, LinkedIn messages and a cake with their name on it. Here's how the cake step works in a PumpGTM sequence.

Namanyay Goel · 5 min read
People dataAPI

PumpGTM people data: build the context behind your next customer

Professional profiles, work emails, and observed social connections through one API or MCP call. Start with our YC founder and investor datasets, then build on the data with Energy.

Namanyay Goel · 4 min read
Founder-led salesAI SDR

Your first sales hire in 2026: a human SDR, or an AI SDR?

Most founders hire their first SDR before they've proven a repeatable message. Here's the real cost of that hire, when it pays off, and when an AI SDR is the better first move.

Namanyay Goel · 5 min read
GTMFounder-led sales

How I got 25 YC-backed customers in 4 weeks with PumpGTM

The exact system behind 25 Y Combinator-backed customers in four weeks: a free list of 11,000 YC founders, reaching each one across LinkedIn, X and email, an AI that starts the conversations while you sleep, and every touch tracked so you can iterate.

Namanyay Goel · 4 min read
AI SDRFounder-led sales

What is an AI SDR? A plain explanation for founders

An AI SDR does the sales development rep's daily job in software: find buyers showing intent, write and send the first message, and surface the replies that matter. Here's what it is, what it can't do, and how to tell a real one from a glorified mail-merge.

Namanyay Goel · 5 min read
ProspectingOutbound

Hiring and funding signals: reach the companies that are spending this month

A company that just posted a job for the problem you solve has a budget, a deadline and a person who cares. How we use hiring and funding signals to pick which companies to email, what the job data actually looks like, and the mistakes that starved our own campaign.

Namanyay Goel · 5 min read
Claude + PumpGTM = 30 qualified meetings a month
Creator video

Claude + PumpGTM = 30 qualified meetings a month

Zaid connects PumpGTM to Claude and tells it who to target (VPs and directors of engineering at Series A to C SaaS). It finds the right people, reads what their company is building, and writes a short personalized message for each one.

Zaid Asad
I Automated My LinkedIn Outreach With ChatGPT + PumpGTM MCP (Founder Review)
Creator video

I Automated My LinkedIn Outreach With ChatGPT + PumpGTM MCP (Founder Review)

After one sale in ten days, Dikshit connected PumpGTM to ChatGPT through the MCP, had it find MascoFast's buyers, warm up his LinkedIn, and run the connection requests and follow-ups.

Dikshit Jain, founder of MascoFast
MultichannelOutbound

How to get your next 10 customers with multi-channel outbound

Cold email alone barely gets opened, and a single channel misses people who ignore it that week. The startups getting their next 10 customers reach each lead across email, LinkedIn and X in one coordinated sequence. Here is how multi-channel outbound works and how to run it.

Namanyay Goel · 6 min read
LinkedIn outreachSwitching tools

Moving a team off Dripify: what we talked through on an onboarding call

Eric runs three LinkedIn profiles on Dripify for his sales team at Hank. He connected one to PumpGTM to test it first. Here are the questions he asked on our call, and the honest answers, for anyone weighing the same move.

Namanyay Goel · 4 min read
Rachel Taylor, GTM, Adapt
“The same day I connected PumpGTM to LinkedIn, I set up a Play for some new personas we wanted to reach, and I got a meeting with a COO for the next day. It's been a huge game changer for us, and a great read on how our message is landing with the market.”

Rachel Taylor

GTM, Adapt

$10M raised

Adapt